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Welcome to bira, the voice of independent retailers

We’re here to support independent retailers across a range of specialist trade sectors.

Our unrivalled range of services is suitable for any retail sector and add up to real value for money, making us the must-have choice for all independent retailers.

We also group together nationally to represent and lobby on behalf of all independent retailers, influencing legislators, local councils and suppliers. We fight for all that makes independent retailing an integral part of British society.

Our team of specialist staff are waiting to take your calls for help and advice. We aim to build on our 100 years of heritage, and with a forward-looking agenda and with your support, we can succeed together.”

Alan Hawkins, CEO, bira

What our members say

  • We recently phoned bira legal and were amazed at the realistic commercial attitude shown by the new team at Ellis Whittam. It was very refreshing to feel they were ‘on our side’ and to speak to someone straight away without having to wait hours for a call-back. From our dealings so far we are very impressed.

    David Clarke, Rightway Limited/W.Bevan & Sons ltd

  • Our bank wouldn't help us but bira finance did!

    Janine Tozer, Not Just Pets

  • I regularly use bira finance for my business needs as not only are their rates very competitive but the service I receive is convenient and hassle free.

    Bob Chapman, Bavenhill Mechanics

  • I was amazed at how low the rates were with bira finance, much better than my own bank's, and how easy and quick it was to get the loan.

    Christine Lynn-Thomas, Kooks, Richmond

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